Online training sessions are key to building up AEC teams in confidence, performance, and more, but they're more than just relaying information via camera. There are tools that can make it a positive and lasting training for all involved.

Just as a sports team wouldn’t step onto the field without a carefully crafted playbook, your firm shouldn’t enter the new year without a strategic marketing plan—your “game plan.” Enter 2025 with a secure view of what's up ahead and what you want from your new year.

Marianne Cook Jenks condenses 30+ years of AEC industry experience into eight strategic planning targets. Read more to take a focused lens on your own strategies.

Rigid, long-term projections can stop a firm from flourishing long-term. Here we provide essential strategies that deliver sustainable progress for your AEC firm.

With Eckman as contractor, the Raceway Commerce Center is an industrial park offering new Class A warehouses, which feature spec offices, tilt-up construction, and a 220-foot truck court.

Brave the tricky haunted house that is AEC market research and discover the many treats it has to offer!

Brooke Eppa, Marketing Manager for Spectrum Engineers, approaches her work with flexibility and energy—all while committing herself to the industry as a whole and offering her skills across the AEC community.

Engineered and fabricated by EXTECH, the Ohio State Energy Advancement and Innovation Center is reaching its one-year anniversary of completion. A $49 million project, its 64,000 SF serves as a beacon for discovering and refining the next generation of smart energy systems, renewable energy, and green mobility solutions.

Learn about the 12-Contact Plan, a mix of indirect and direct marketing techniques that establishes consistency and care in client engagement.

The mark of a successful firm is written in their commitment to "clientship," a value of being proactive in client relationships to form long-term connections.

Little does more for public relations than a sponsorship, which networks, supports the industry, and advertises simultaneously.

Joining and getting involved in associations—local, national, or otherwise—is a major public relations tool that assists with networking and educational growth.