Developing an Effective Marketing Department
To streamline your marketing program requires an organized marketing department. MARKETLINK brings years of hands-on experience and knowledge of the critical pieces that complete your firm's marketing puzzle.
Marketing Dept. Services
- Marketing Materials Database Development
- Marketing Materials Evaluations
- Develop Marketing Resource Library-Physical and Electronic
- Photography Management
- Marketing Meeting Agendas and Leadership
- Marketing Staff Training
WHAT OUR CLIENTS SAY
"MARKETLINK has been an invaluable marketing partner to FOCUS and a great support to me personally in my role as marketing department manager. When I joined FOCUS, I was new to the AEC industry, and MARKETLINK’s industry knowledge and experience was key to helping me get up to speed. For about the first year, I was the sole marketing employee, and MARKETLINK served as an extension of my department, performing all of the tasks that I wasn’t able to do myself, including writing, graphic design, strategy, social media planning and execution, and really anything marketing-related to keep the department running smoothing while I managed these tasks internally. They continue to support FOCUS as an on-call service, filling the gaps where bandwidth constraints are still an issue, and providing strategic consulting as needed."
- Bryce Benson, FOCUS Engineering & Surveying
"We appreciate the care MARKETLINK places in our success and their willingness to go above and beyond with all tasks to ensure satisfaction. With their help we’ve seen an increase in our win rate, a higher level of professionalism, and an improved company atmosphere."
- Gary Eckman, Eckman Construction
“As part of a training for a new staff member, Bodell Construction felt that it was time to take a fresh look at how our marketing department was organized. We hired MARKETLINK to assist us with new marketing templates as well as suggestions on how to organize our marketing materials more effectively. MARKETLINK reviewed our existing department setup of physical and electronic files and provided a new, more efficient structure for us to consider. Once approved, MARKETLINK came to the office to organize and train our marketing coordinator on the new system. It provided us with easier access to the files we needed and helped to keep our boilerplate information more accessible.”
- Mike Bodell, Bodell Construction Company
"MARKETLINK acted masterfully as an integral piece of our marketing team. Their ability to conceptualize and execute strategic market-driven leads resulted in the development of key relationships for our design office.”
- Grant Meacci, formerly with Design Workshop