Create a compelling voice and visual identity
Successful branding delivers a fresh and compelling proposition consistently and methodically over time in everything you do. We partner with companies to originate, substantiate and manage their brands so as to maximize the value of the experiences associated with it.
Our process includes company buy-in; internal and external research; development of branding models and platforms; validation of direction with customers, employees and stakeholders; design of all relevant collateral and materials and a 1- to 2-year implementation plan for communicating and supporting brands. A brand development project is as simple or complex as the client dictates, and each project is structured accordingly. We meet with you, have a meaningful discussion about your project, product or company, then work together to determine how we can best serve you.
- Brand origination, clarification and rejuvenation
- Brand vision and mission development
- Positioning platform
- Market definition
WHAT OUR CLIENTS SAY
"At Forge Contractors, we believe that success is built on strong partnerships, and we've been privileged to work with Keri Hammond and the MARKETLINK team since our inception. Their expertise in branding, design, and strategic planning has been instrumental in our growth. From our website creation, proposal development and marketing collateral to our CRM and social media strategies, MARKETLINK has been a crucial part of our success. We are excited to sustain our partnership as we forge ahead and continue to reach key milestones."
- Greg Fix | President/COO, Forge Contractors
"The MARKETLINK team designed and developed branded marketing collateral for us that followed our existing brand standards and upgraded our professionalism in the eyes of our clients. Thank you for guiding us through the design process for these materials."
- Jim Redmond | President, XCEL General Contracting, Inc.
"Our firm’s proposal templates were tired and out of date. We hired MARKETLINK to help us update the graphic design, layout, and content to be more in line with the company brand. We received feedback from a client that the design of our new templates and proposal information caught the attention of a selection committee more than any other submittal. He said the new design made the information easy to find, the content was straightforward and clear, and the graphic design highlighted the most important areas of the submittal. We were awarded the job and this scenario has repeated itself over and over. I’ll always love working with MARKETLINK!"
– Kyle Houghton | President, Westland Construction