We’ve talked before about the necessity of generating, maintaining and following up on leads. It’s a marketing task that requires daily and ongoing activity to ensure your firm is well-positioned to secure new work. While the internet makes finding project and client leads easier, the amount of information a marketer can find in a manner of seconds can be overwhelming. IMS is a leader in advance notice public leads specifically for architects, engineers, and construction management professionals.

As we continue to adapt to the new paradigm, we must adjust to the limited ability to meet face to face, while remembering how important this activity is to creating a longstanding relationship. Here are six suggestions for pivoting and making the most of your business development efforts.

“Get To Know Your Customers Day” is celebrated on the third Thursday of January, April, July, and October. While the quarterly distinction is a good one, we propose celebrating them every day.

Google My Business or GMB, isn’t just nice, it’s essential for any growing business. A current, optimized, efficient, clean, original GMB listing can instantly build or improve your online reputation. 

An essential component in any successful architecture, engineering, and construction firm is a dedicated focus to generating, maintaining, and following up on project and client leads. A lead is not just an RFP announcement or a letter from a client requesting a proposal: It's identifying change and taking action.

Business Development allows you to explore different avenues for growth that align with your firm’s goals and long-term plans.

Business leaders who'd like to move from good to great will find inspiration in Jim Collins’ famous book, Good to Great: Why Some Companies Make the Leap... and Others Don't.

Defining moments shape our lives and, in the case of Amber Winn, come in the form of books. Although it may be happenstance that she found The Power of Moments by Chip and Dan Heath, she’s grateful that a colleague suggested it for the SMPS Emerging Professionals Group (EPG) book club.

Do you have rainmaking skills? How about real relationships? Create a downpour of work by building on relationships and expanding your network.

Are you afraid to emerge from your winter hibernation unable to contact new prospects? Don’t be afraid. Get ready to feel confident when preparing to contact new prospects!

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