Video is not only an immediate and effective way to connect with viewers, but it is increasingly prioritized and compatible with nearly all forms of social media. Consider video when you look at the tools in your PR toolkit.

95 State at City Creek combines the religious and commercial for a clean and refined building with strong design sensibilities.

Attending selection committee interviews is the perfect opportunity to learn what to do and what not to do in presentations, and MARKETLINK Principal Stephanie Craft has some tips.

We recommend Prezi, a presentation creator and platform that can transform everyday slides into intuitive spacial tiers and engaging transitions. Anyone looking for a boost would benefit from its significant collection of options, combinations, and creative panels.

The public speaking portion of presentations often gets to people, but comfort in front of an audience is within reach.

Feature articles are detailed and descriptive reports that go beyond the restrictions and deadlines of news articles, allowing the marketing opportunity to give an expansive look on projects, people, partners, or similar.

When it comes down to it, technical professionals are key to the success of every proposal. The technical professional is the experienced assurance behind every marketing pitch.

Wally Hise is senior vice president of federal marketing for HDR Engineering. With more than 35 years of experience, his marketing knowledge and techniques are robust.

Proposals are the heartbeat of AEC firms—consistent in their necessity and life-bringing when successfully on the beat. Make sure your understanding of the jargon is present and accurate.

Speaking opportunities do more to elevate a technical professional as an expert than nearly any other marketing opportunity. Public speaking pays proportionate dividends in boosting your firm's reputation.