It can be daunting for AEC firms to enter this new digital era, but with strong foundations, they can thrive in the competitive and evolving realm of marketing.

Smallseotools.com is a marketer’s dream tool with all the ways it helps increase readability and online presence—and it’s all free.

In this day and age, finding and sharing things that make us happy seems vital. And what's not to love about a password vault? 1Password is an affordable, secure, cloud-based information storage system, with family and business account options.

For most industries, PR is almost solely an advertising mechanism, but for the AEC industry, it is just as much a support tactic to win business and enhance your firm’s image.

One way to lift your spirits and keep you going every day might be to download Motivation - Daily quotes, a free app for iPhones.

Social media is a jungle. Wouldn’t it be nice to have a guide? Social Media Examiner is a great resource for all things social media.

 

The Real Simple podcasts offer four separate topics to appeal to any listener’s taste: Labor of Love, Things Cooks Know, Adulthood Made Easy, and I Want To Like You. Just like the magazine, the podcasts give smart and reasonable solutions for everyday challenges.

We’re crushing on Lynda. Well, Lynda.com, that is. For someone looking to develop technical skills, this LinkedIn Learning product has a plethora of options from which to choose.

In this holiday season, many of us take more time to be grateful and to express our gratitude. If this idea appeals to you but you need a prompt to remember to record your daily moments of appreciation, try being grateful with Grateful: A Gratitude Journal app by treebetty.

AEC Marketing Fundamentals | Your Keys to Success is part of the recommended reading for the SMPS Certified Professional Services Marketer exam. The book overlays emerging innovations in marketing with fundamental concepts around AEC marketing.

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