We’re crushing on Lynda. Well, Lynda.com, that is.
Lynda.com is a LinkedIn Learning product for professionals trying to grow their skills. For someone looking to develop technical skills, from beginner to advanced, the site has a plethora of options from which to choose. There are courses on Microsoft Office Suite, content marketing, social media marketing, Sketchup, and BIM, just to name a few. There are over 15,000 courses available to watch on your phone, tablet, or computer; dozens more coming on each week. Users can watch them at any time via the app or on the site.
Our favorite part of Lynda.com is the resources for marketers. There are plenty of courses to help increase social media engagement on platforms like YouTube and Twitter, using newsletters to engage with clients, or even how to set effective marketing goals.
Through LinkedIn Learning, businesses can create learning programs for their employees and teams, standardizing training across the board. Everyone on the same page learning with the same instructor and same material? Win. Digital classes so that one person isn’t responsible for all training? Win.
If you are looking to build a marketing culture within your company, Lynda.com is a great place to start. Helping staff to develop additional skills beyond those expected of them is an excellent way to build additional morale and a knowledgeable team capable of handling any challenge.
The final win is this: The first month is free, then Lynda.com’s online subscription costs $29.99 monthly or $239.88 annually. It’s a steal of a deal for businesses and professionals hoping to develop a culture of learning and employees with a deep knowledge base. Try it out and see if you’re crushing on Lynda.com too.