Strategic public relations can give your AEC firm the home game advantage, building confidence and a winning public image with an array of targeted tactics and tools.

We've created a small list of some of the most essential Client Relations concepts in the AEC industry. Take a look to see if you're familiar.

Hold on—Wait a minute … Oh, we have an important announcement: it's National Punctuation Day! Knowing the purpose of every punctuation mark is crucial; being error-free in writing is the best recommendation.

Search engine optimization (SEO) is a terminology-dense subject, so we collected enough terms to start anyone off on the right foot.

Though punctuation is small, it leaves a big impression. Check up on your grammar habits and make sure you're writing correctly—in this case, specifically with the comma and apostrophe.

Design and construction are complex, multi-phased processes with constant particularities and jargon. Brush up and fact check your understanding.

Everyone at the firm should be involved when it comes to creating and engaging with content in the social media sphere—everyone has a role, whether that's creating a vision or sharing posts within their personal networks.