Heidi Nielsen, CPSM, Marketing Director and Senior Associate at FFKR Architects, makes MVP moves through her strengths in collaboration and curating the ideal teamwork environments, bringing out the best in her team and firm.

"Personal brand" can seem like a big couple of words and a lot of commitment, but putting some thought into your everyday actions is all you need to start.

Meet Mary DeMann, Resolut's Director of Marketing Commissioning and Sustainability! She builds her marketing success on a foundation of strong relationships and connection.

Feedback can be a tough one, but in the AEC industry, leveraging client surveys and acting on them can bring your firm incredible success. Learn how to do client surveys in this month's HUDDLE!

Meet Melody Stong, a business development professional at VO Brothers Mechanical! Collaboration, connection, and opportunity is the name of her game, and she's a strong player.

MARKETLINK's Jane Healy is a lifelong AEC pro whose role in our work imbues the AEC industry with versatility, dedication, and creativity. Come learn more about her!

Brooke Eppa, Marketing Manager for Spectrum Engineers, approaches her work with flexibility and energy—all while committing herself to the industry as a whole and offering her skills across the AEC community.

Learn about the 12-Contact Plan, a mix of indirect and direct marketing techniques that establishes consistency and care in client engagement.

The mark of a successful firm is written in their commitment to "clientship," a value of being proactive in client relationships to form long-term connections.

Bruce Fallon, AIA, Architect, Principal, and President at WPA Architecture, centers his business development and marketing approaches on building reliable client relationships, providing exceptional service and care.