Amber Craighill, Principal and Marketing Director for BHB Structural, brings both her personal and professional experiences to her roles, creating a balance throughout her work.

Who's this? Bryce Benson, Marketing Department Manager for FOCUS Engineering, has a keen sense of humor and a passion for his firm that brings the best out in their engineering practice.

Kimberly Johnson, Principal and Marketing Director for Design West Architects, has a thorough and methodical approach to her marketing that marks the success of her firm—and which she has shared with us.

Tony Herrera and Michelle Hecht, founders of Northern California architecture firm Enso Designs, created their new company in July 2020 and have been growing steadily since.

Our spotlight visits Todd Elayer, SE, Principal/Executive Director of Business Development for Buehler, whose thorough insights and focus on improvement have influenced his firm for the better.

True client association involvement is key to rich public relations and successful networking, all tied up in a client-positive bundle.

Business development terminology is central in communications between technical professionals, owners, and clients about a project.

Keri Hammond interviews Ron Paul, the founder and General Manager of FOCUS Engineering & Surveying. Ron oversees the development of the FOCUS company culture, the hiring and training of staff, and the goal setting of the firm.

You're a technical professional, not a professional photographer, but you've been asked to take project photos anyway. What do you do?

Attending selection committee interviews is the perfect opportunity to learn what to do and what not to do in presentations, and MARKETLINK Principal Stephanie Craft has some tips.