Your expertise as technical professionals is key to the heart of proposals, and quality teamwork ensures your role shines in the result.

Marketing teams and technical professionals work together to create compelling project stories—making sure technical professionals feel confident in their part of the process is a big step toward success.

The mark of a successful firm is written in their commitment to "clientship," a value of being proactive in client relationships to form long-term connections.

Project descriptions are versatile resources for many a marketing necessity, from project spotlights to proposals. Making sure they're written well is a major leg up in AEC marketing.

Good project approaches are key to successful proposals and, well, it's all in the way you approach them. We've outlined five steps to get you started in the right direction.

“Get To Know Your Customers Day” is celebrated on the third Thursday of January, April, July, and October. Use this quarterly distinction as a reminder to check in.

Few firms have a strategy in place to help retain and grow their existing client relationships, but it's one of the most important investments they can make.

Rain Making: The Professional’s Guide to Attracting New Clients by Ford Harding is written for anyone who wishes to bring in business, generate leads, and develop relationships that turn into profitable projects. In essence, this book—chock full of resources, research, and technique—is for anyone who wants to hone a marketing mentality, made accessible.

A proposal is nothing without prepared technical professionals, but preparedness takes a lot of legwork before even the RFP drops. Positioning in advance puts proposals at an advantage throughout the entire process.

Whether your firm has a formal Client Care Program or not, one way to enhance your client relationships and further your career is by thinking of yourself as a Client Care Manager.