Learn about the 12-Contact Plan, a mix of indirect and direct marketing techniques that establishes consistency and care in client engagement.

Engineered and fabricated by EXTECH, the Ohio State Energy Advancement and Innovation Center is reaching its one-year anniversary of completion. A $49 million project, its 64,000 SF serves as a beacon for discovering and refining the next generation of smart energy systems, renewable energy, and green mobility solutions.

Bruce Fallon, AIA, Architect, Principal, and President at WPA Architecture, centers his business development and marketing approaches on building reliable client relationships, providing exceptional service and care.

Social media is a firm's online social networking system, the crux of content-based marketing programs, and a fantastic play to increase reach and presence for any firm.

Brittney Boyle, Director of Business Development for Utah at Overland Construction, draws upon her background and exceptional dedication to excel in the industry. With a focus on community and teamwork, she achieves much in her role.

Project descriptions are versatile resources for many a marketing necessity, from project spotlights to proposals. Making sure they're written well is a major leg up in AEC marketing.

Christine Coutts, Regional Pursuit Manager at Psomas is a strategic thinker whose long-term strategies mark the method of a successful marketer in the AEC industry.

The world-class Multispecies Animal Learning Center at Ohio State University is set to feature a new state-of-the-art design by Wellogy. Set to break ground this year, this new agrarian oasis and showpiece is set to attract and teach 70,000-100,000 visitors annually.

Bryan McCurdy, VP of Marketing, Business Development, and HR—or “All Things People”—at Hughes General Contractors, Inc., inspires passion, commitment, and joy in the AEC industry, encouraging us to dive into our roles and the community with all our heart.

The renovated Buffalo Niagra Convention Center in Buffalo, New York, received a captivating, new LED lightwall from EXTECH/Exterior Technologies, Inc. in October of last year, transforming the heart of the city.