A Utah County architectural firm was not participating in social media as part of their public relations strategy. MARKETLINK recommended that a cohesive, education-based and consistent posting plan would increase brand recognition. We created processes for planning the content with input from technical staff that allows us to assist with creating the content to be posted. In addition, the MARKETLINK team created and branded all social media avenues and visuals and developed a long-term social media calendar for all accounts.
Link to Success
MARKETLINK worked closely with the client to create processes that would be easy to implement and trained their marketing staff to ensure consistent and timely posting. The social media and blogging plan have helped increase brand recognition and SEO for this client as well as helped to created a marketing mentality for the entire firm.