With a focus on acquiring firms in targeted areas, an international professional services company commissioned MARKETLINK to conduct market research in several Western states to determine potential firm candidates who might be open to acquisition discussions. MARKETLINK utilized our unique industry knowledge and network to investigate potential firms and conduct initial interviews. Additional conversations were held with short-listed firms to better understand each firm’s image and industry brand. This information proved valuable in understanding whether the firm aligned with the client’s overall mission and vision.
LINK TO SUCCESS:
MARKETLINK guided the company to find potential firms in four states in the western United States. The overall initiative increased regional market share as well as increased revenue for the company.