Case Study—Proposals and Training for Utah General Contractor

Proposals 2 Block Facebook


A Utah-based general contractor sought out MARKETLINK to improve its proposal collateral and production processes. We designed a proposal template that became the basis of the contractor’s marketing collateral. Once the template was created, we worked closely with the contractor team to write and establish boilerplate content for resumes, firm profile, and project pages. Recognizing the full range of proposal support available, the contractor engaged MARKETLINK for on-call support for AEC proposal responses.



MARKETLINK assisted the contractor in creating and designing collateral that reinforces its brand identity and supports its marketing and business development efforts. In the time since MARKETLINK has provided on-call proposal assistance, the contractor has achieved a 100% hit rate.

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