Managing AEC Proposals with Monday.com
Proposals can be a lot to keep track of, so Anne Nielsen, CPSM walks us through her favorite tool for staying organized throughout the process, Monday.com!
Shaping Your AEC Future With a Dynamic Brand
This is the fourth and last installment of our Career Compass series, exploring how personal branding can shape professional growth in the architecture, engineering, and constructi
Leveraging AI in AEC Marketing
Leveraging AI in AEC Marketing: Smarter Strategies, Greater Impact Artificial Intelligence isn’t just the future—it’s the now. From generating content to analyzing data, AI i
AEC Personal Branding Through Everyday Actions
This is the third installment of our Career Compass series, exploring how personal branding can shape professional growth in the architecture, engineering, and construction (AEC) i
Custom GPTs in AEC Marketing
Meet Your New Teammate: How a Custom GPT Can Help AEC Coordinators Work Smarter If you’ve ever wished you had a clone to help you write staff bios, update boilerplate, or polish
Bring AEC Projects to Life Online
From Sidelines to Spotlight: Helping Technical Staff Share Project Stories That Shine In AEC marketing, the materials we create are often the first introduction a client has to our
MARKETING MADNESS: Championship—In-House Team vs. Outsourced Experts
The Marketing Madness tournament has come down to the Championship Round, and this final matchup is one that every AEC firm faces: 🏀 In-House Marketing Team: A dedicated interna
MARKETING MADNESS: Final Four—Blogging vs. Speaking Engagements
The Thought Leadership Showdown The Marketing Madness tournament is down to the Final Four, and this round is a battle between two powerful thought leadership strategies: Bloggingďż˝
HUDDLE: Mastering the Art of Marketing While Being Billable
For many professionals in the AEC industry, marketing can feel like something that belongs to someone else—the marketing team, the business developers, or the firm’s leadership
Client Score: Six Pillars of AEC Client Value
Clientship in Action: Aligning Your AEC Firm’s Services with What Clients Truly Value Clients in the AEC industry don’t hire architects, engineers, or contractors simply for th